Unlike most of the "big boys" in the industry, we don't have tens of years of heritage behind us (yet) so we can't really brag about that. But what we can brag about is the fact that we are a small family run business, fueled by a passion for guitars since kids and a desire to make our presence known in the guitar world. Me and my 2 sisters had grown up in an environment where music was everything, we not only learned to play guitar, but also piano, drums, and some other strings instruments. Not a day went by in silence at our home and over the course of our upbringing we learnt everything we could about guitars

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Our business sprouted from a hobby in 2009. Once upon a time my father had accumulated a large personal collection of guitars from all of his years touring and building contacts overseas and the day eventually came whereby the collection needed thinning out. With much heartbreak we collectively re-homed his guitars but actually enjoyed doing so in the process. Seeing the joy that a beautiful guitar could bring to a new owner really filled us with energy and from there we kind of got hooked. Trades were made and guitars became harder to let go of again. A viscous circle.

At the time I was fresh out of university and sick of working a dead end job. I was at a point in my life where I knew I needed more. The energy that I got from selling my fathers guitars and making people happy filled me with even more desire to break free. So I used this opportunity to re-invest all of the money back into guitars (typical, right) but this time with the intention of selling for profit and setting up a business for myself, my dad, and my family. 

As with all businesses we worked hard to get this baby off the ground and haven't looked back since. We have put many smiles on people's faces, got to experience some beautiful guitars and met some awesome people along the way. It's been the best ride of our lives.